Last month I ran a survey covering photography, art and printing. So what did I find out?
Lets start with a big thank you to all who participated, there were around 50 respondents with a large percentage in the 40+ age bracket, about half were photography enthusiasts of some description, with a scattering of professional photographers and artists thrown in.
So here’s a simplified version of what came out.
- It’s probably no surprise that most of you photograph to share and document life (80%), with fun, creativity, expression and the challenge close behind. Some of you have very specific uses like commercial photography or painting references.
- Most of your images are seen by others digitally (87%), followed by photo books, prints and other display’s.
- 60% of you want to expand your photography skills in the future, and 30% might want to.
- I read through every description on the art you’ve chosen to display around your homes, and thanks so much for sharing, it’s a great insight into what really matters to you. Put simply, most of the artwork you display has a very personal connection attached, perhaps to a person, place, memory or experience, and it seems that the artwork with less personal connection is often displayed more on it’s decorative merits. So the next time you’re capturing a moment, consider what it is that you’re really connecting with, and how will you show that visually. I’m sure you could write a book on this topic, so this only scratches the surface.
- Over 80% of you make prints of some form, this was a surprise to me because I assumed that most people don’t actually print any more because of social media, and there are statistics that show over 90% of us would be on facebook.
- You’re a caring bunch, with 60% of you making prints for gifts or sharing, roughly equal to the percentage who print for display or walls around the home. Not to say that 60% of your prints are given away, but that 60% of you would give prints as a gift.
- About half of you will print at a ‘shopping centre’ style lab, but they also scored relatively poorly in your satisfaction ratings, which shouldn’t be too surprising since your bias in a printer was towards quality, expertise and customisation.
- And here’s a shameless plug to finish off, after seeing your results from shopping centre labs, I was happy to see that if you’re using my printing service, you’ll most likely be very satisfied with the results 🙂
Of course there was more to be discovered, but that will most likely come out in future articles and ideas, so thanks again for your input!